Branding · Digital · Strategy
We design brands
that feel sharp, simple, and unforgettable.
Vexel is a design-first studio crafting visual identities, websites, and launch systems for ambitious businesses that want clarity, personality, and long-term consistency.
What we do
From first logo sketch to a full launch-ready website, we help you build a brand that is consistent across every touchpoint: social, web, print, and product.
Brand Identity
Complete identity systems that look just as good on a tiny avatar as on a full-width billboard or landing page.
- · Logo suite & primary mark
- · Color, type & layout rules
- · Social profile & cover assets
- · Simple brand guidelines PDF
Web Design & Build
Modern, responsive websites that feel fast, intentional, and calm — built to be edited without breaking.
- · Site map & structure
- · High-fidelity UI design
- · Front-end build or dev handoff
- · Basic SEO & launch checks
Launch & Strategy
Clear messaging and launch assets that connect your brand to the right people, at the right time.
- · Brand story & positioning
- · Key messages & tagline ideas
- · Launch graphics for social & email
- · Simple content roadmap
If you're…
Launching something new and want your brand and site to feel intentional from day one.
Or you're…
Growing and realize your visuals haven't caught up with how good the actual product or service is.
We can…
Help you tighten the story, refresh the visuals, and make sure your website actually supports what you're trying to do.
How we work
A simple, collaborative process with clear checkpoints — no endless rounds, no mystery.
Discovery
We ask questions, review what you already have, and define what success looks like.
Direction
We propose an identity direction, moodboards, and a clear plan for brand and web.
Design & Build
We design the full system, refine with feedback, and implement the website or hand off cleanly to dev.
Launch
We prepare files, exports, and simple guidelines so your team can use everything confidently.
Built to be used, not just to look nice.
We focus on simple layouts, clear hierarchy, and content that is easy to update as your business grows. Most of our projects turn into ongoing collaborations.
Add a few simple metrics here once you have them — for example, uplift in signups, better time on page, or just happier teams.
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Projects delivered
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Repeat clients
Have a project in mind?
Send a quick outline of what you're building. We'll reply with next steps, timelines, and how we can help.